Clear terms.
Clear responsibilities.

These Terms of Use govern access to and use of GooRu Systems, including our website, account and project interfaces, build tools, hosted services, AI-assisted capabilities and related services.

By creating an account, purchasing a service, beginning a project or otherwise using GooRu, you agree to these Terms together with any applicable order, proposal, service agreement or other written arrangement between you and GooRu Systems.

If a separate written agreement conflicts with these Terms, the separate written agreement will govern to the extent of that conflict.

You remain responsible for your business and for deciding what you want to pursue, approve, publish, deploy or operate.

GooRu may help you understand requirements, shape options, create digital assets and operate technology, but GooRu does not become the decision-maker for your business.

You are responsible for ensuring that instructions, materials and approvals you provide are lawful and that you have authority to provide them.

Your ideas, business information, branding, source materials, data, content and other materials you provide to GooRu remain yours or the property of their respective owners.

Providing material to GooRu does not transfer ownership of that material to GooRu.

You grant GooRu the limited rights reasonably necessary to use, process, store, reproduce, modify and transmit that material for the purpose of providing the services you authorize.

You represent that you have the rights and permissions necessary for GooRu to use material you provide for the requested purpose.

Depending on the service, GooRu may help create websites, mobile or web applications, commerce systems, internal business tools, content, designs, integrations, automation, data structures and other digital assets.

Ownership and licensing of customer-specific deliverables may also be described in an applicable proposal, order, service agreement or project agreement.

Unless otherwise agreed in writing, GooRu does not claim ownership of your underlying business, brand, source content or business information merely because GooRu used that material to create a deliverable.

GooRu retains ownership of the GooRu platform, architecture, software, frameworks, reusable components, internal systems, methods, workflows, infrastructure, generalized tools, documentation and other technology developed independently of a specific customer deliverable.

A customer deliverable may use or depend on GooRu-owned technology. Receiving or using a deliverable does not transfer ownership of the underlying GooRu platform or reusable technology unless GooRu expressly agrees otherwise in writing.

Some GooRu services use artificial intelligence to help understand requirements, generate or transform material, assist with software creation, produce recommendations or perform other authorized tasks.

AI-generated or AI-assisted results can contain errors, omissions or unexpected output. GooRu may apply additional system controls, validation, review and production processes, but AI output should not be treated as infallible.

You remain responsible for business decisions and for approving material that is ultimately published, deployed or relied upon where your approval is required.

GooRu may use different AI providers or models over time. The underlying provider may change without requiring the customer to rebuild the business or project around that provider.

GooRu relies on third-party services for parts of its infrastructure and may integrate third-party products selected by GooRu or by the customer.

These services may include cloud infrastructure, hosting, authentication, storage, payment processing, communications, analytics, AI providers, APIs and other external platforms.

Third-party services are subject to their own terms, policies, availability and technical limitations. GooRu does not control every action, outage, policy change or discontinuation by a third-party provider.

Where GooRu provides hosting, deployment, maintenance or ongoing operational services, the scope of those services may be described in the applicable service agreement, order or account plan.

GooRu aims to provide reliable and maintainable systems, but no hosting or internet-based service can be guaranteed to operate without interruption, maintenance windows, security events, provider outages or other failures.

Some services may depend on continued payment, active third-party accounts, customer cooperation or other operational requirements.

Fees, activation charges, hosting fees, subscriptions, usage charges or other commercial terms will be shown or agreed before the applicable purchase or service begins.

Payments may be processed by third-party payment providers such as Stripe.

You are responsible for charges you authorize and for maintaining valid payment information where recurring services require it.

Taxes, duties or similar governmental charges may apply depending on the transaction and jurisdiction.

You may not use GooRu to violate law, infringe the rights of others, compromise systems or accounts, distribute malicious software, engage in fraud, interfere with the service, attempt unauthorized access or use the platform in a manner that creates unreasonable security or operational risk.

GooRu may refuse or restrict work that is unlawful, abusive, technically unsafe or outside the authorized scope of a project or service.

You are responsible for maintaining the confidentiality of your account credentials and for activity performed through accounts you control.

You should promptly notify GooRu if you believe an account, credential, project or hosted system has been compromised.

GooRu may take reasonable protective action, including restricting access or suspending affected services, where necessary to protect customers, GooRu or third parties.

You may stop using GooRu subject to any applicable service agreement, outstanding payment obligation or committed service term.

GooRu may suspend or terminate access where required for security, non-payment, unlawful use, material breach of these Terms or a separate agreement, or where continued operation creates material risk to GooRu, a customer or a third party.

Termination does not automatically eliminate obligations or records that must reasonably survive, including payment obligations, ownership provisions, legal records, security records and other rights or responsibilities that by their nature continue after termination.

GooRu handles personal information and customer data in accordance with our Privacy Policy and applicable legal and contractual obligations.

Where GooRu processes information on behalf of a customer through a customer-operated system, additional data-processing terms may apply.

GooRu will provide services with reasonable care and in accordance with the applicable agreement.

Except for commitments expressly stated in writing and any rights that cannot lawfully be excluded, GooRu does not guarantee that every service, output, integration or third-party dependency will be error-free, uninterrupted or suitable for every possible purpose.

No statement on the website should be interpreted as a guarantee beyond the commitments expressly made in the applicable agreement.

To the maximum extent permitted by applicable law, GooRu will not be responsible for indirect, incidental, special, punitive or consequential losses arising from use of the service, including lost profits, lost opportunities or losses resulting from third-party services, except where such liability cannot lawfully be excluded.

Any further limitation or allocation of liability may be stated in the applicable proposal, order, service agreement or other written contract.

Because enforceability and appropriate allocation of risk can depend on the service and jurisdiction, GooRu may revise this section following legal review.

To the extent permitted by law, you are responsible for claims arising from material you provide, instructions you authorize, unlawful use of the service, or your infringement of another person’s rights.

Any broader indemnity obligations may be defined in a separate service or project agreement where appropriate.

GooRu may improve, replace, add or retire features as the platform develops.

We may update these Terms when services, technology, commercial requirements or law change.

Material changes will be reflected by updating the date on this page and, where appropriate, providing additional notice.

GooRu Systems is based in Edmonton, Alberta, Canada.

Unless another written agreement provides otherwise, these Terms are governed by the laws of Alberta and the applicable federal laws of Canada.

Nothing in these Terms is intended to remove rights or protections that cannot lawfully be excluded under the mandatory laws applicable to a customer or transaction.

Questions about these Terms can be directed to hello@gooru.systems.